Media relations strategy
Counseling and representation across all media
Infinite Global provides experienced representation across every segment of the media, from international outlets to industry and trade publications, local media and social media platforms. Whether clients are planning a launch or merger, or simply want to garner coverage to build brand recognition, we help secure the most favorable publicity possible.
Our staff includes many former journalists, so we understand the internal dynamics of news organizations and can help bridge the gap between the insight our clients have to share and the expert perspective the news media needs.
- National and global campaign planning and direction
- Shaping core messages and business narrative
- Profiling, targeting and engagement programs for journalists
- Press office / corporate spokesperson / news management services
- Issues management / expertise projection
- Story development / idea pitching
- Press conferences and briefings
- Editorial, photographic and infographic services
- Media monitoring and evaluation
- Media audits