LONDON, June 19, 2025: Infinite announced today that it is welcoming Sophie Mellish as Director. Based in the London office, Sophie will deliver digital and creative strategies for Infinite’s clients globally. With over a decade of experience in B2B PR, Sophie has held leadership roles including Director of Integrated Communications and Head of Corporate and Social Media at a leading corporate and financial services PR agency, where she drove award-winning campaigns for major brands. At Infinite, Sophie will oversee global digital marketing and creative services, helping clients to craft integrated communications strategies across content, social media, PR, paid advertising and brand identity. ‘Sophie is a perfect complement to our expanding integrated PR and communications offerings,’ said Infinite CEO Jamie Diaferia. ‘Her proven track record of driving impactful campaigns aligns seamlessly with our mission to deliver end-to-end communications solutions.’ Sophie added, ‘Joining Infinite at an exciting time of growth is a fantastic opportunity. I am eager to collaborate with colleagues in the UK and US to develop seamless, high-impact campaigns that drive real results for our clients.’ Sophie’s arrival comes during a period of significant growth at Infinite, including a 20% increase in headcount at the London office over the past year. Her appointment, alongside the recent hire of Kristopher Kirk as US Head of Integrated Campaigns, marks a significant step forward as Infinite continues to expand its presence and capabilities worldwide. About INFINITE Infinite is an award-winning communications and reputation management firm. Led by seasoned media professionals, the firm provides communication and creative services including media relations, crisis and litigation communications, research, media training, and a full range of content solutions. It has offices in New York, San Francisco, Chicago, Los Angeles, Washington, D.C., and London. For more information, learn more about what we do.