Recent Decisions Show Need to Revisit Your Litigation PR Strategy
June 19, 2017
In today’s hyperkinetic media mosh pit—where information and misinformation combine to move markets and shape public opinion at exponentially faster speeds every day—public trials and major lawsuits continue to provide irresistible fodder for journalists, bloggers, and the digerati. It is little wonder, then, that trial lawyers and litigators who specialize in protecting reputations, as well as privacy, publicity and speech rights, consider PR advisors crucial participants in litigation.
Lawyers know that in our 24-7, live-tweeting, alternate-fact-saturated, Instagrammed, Snapchatted, Facebooking news environments, the narratives in the court of public opinion can be as influential as the narrative unfolding on the quiet side of the courthouse doors.
In our experience, clients get the best results when their legal and PR teams work closely together with clear established lines of communication toward a common goal. Lawyers who specialize in handling high-profile cases agree.
Continue reading on the New York Law Journal.