Risk and Reputation: Ryan McSharry speaks at the PM Forum
The last two years have seen organizations deal with many challenges and, for some, crises that have threatened their reputations.
As we emerge from the pandemic, other issues are now starting to make their way up the media and stakeholder agenda such as regulation and environmental, social and governance (ESG) issues. Developing an understanding of reputational risk management, preparing for unexpected events and knowing how to support a business through a crisis is increasingly becoming a key skill for marketing and business development professionals.
Ryan McSharry, UK Head of Crisis and Litigation, recently joined a PM Forum panel to discuss these issues. From what happens inside the ‘war room’ to what you can do day-to-day to be prepared, the session covered a broad range of tools to manage a crisis.
A short sample of the event is below and a full recording is available to PM Forum members here.