Profit with purpose: Scott Addison reviews Sustainable Marketing for PM Magazine
May 7, 2021 • 1 minute read
Director and Head of Corporate Scott Addison reviews the recently released book ‘Sustainable Marketing’, which explores various aspects of how profit with purpose can be realized for firms – with marketing professionals leading the conversation on how to do so.
The review – which was published in the May 2021 edition of PM Magazine – can be read online here (for PM Forum members).
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