Infinite Global welcomes Zinie Sampson as Vice President

March 13, 2023

Infinite Global, an international communications and reputation management firm, announced today its continued expansion with the appointment of Zinie Chen Sampson as a vice president. She will be based in Washington, D.C., and Richmond, Virginia.

Zinie joins Infinite Global’s senior team, leading client accounts, handling high-level media relations, supporting litigation and crisis PR efforts, and mentoring and developing colleagues.

“Zinie’s thoughtful and thorough approach helps organizations achieve their business and strategic goals and provides the foundation for her strong relationships with clients and colleagues,” Infinite Global CEO Jamie Diaferia said. “Her arrival expands the firm’s presence in the mid-Atlantic region, and we look forward to her playing a key role as we continue to grow and evolve.”

A longtime Associated Press reporter and editor turned corporate communications professional, Zinie has led media relations, editorial content planning and creation, awards submissions, and other PR initiatives on behalf of Am Law 100 and midsize firms, as well as companies in the consulting, healthcare, and legal technology sectors.

“Infinite Global integrates purpose-driven client service with its culture of humility, integrity and kindness,” Zinie said. “I welcome the opportunity to be a part of this impressive team.”

Zinie started her career at the AP after graduating from The Ohio State University. She most recently was a senior managing director at a national legal communications and advisory firm, where she led PR efforts for multiple client teams, advising on external and internal communications and regularly securing coverage and features in national news, business, legal, and industry-focused outlets.

About Infinite Global

Infinite Global is an award-winning communications and reputation management firm. Led by seasoned media professionals and top creative directors, it helps professional services firms and other complex businesses demonstrate their expertise to sophisticated audiences. The firm provides communication and creative services including media relations, crisis and litigation communications, research, media training and a full range of content services. It has offices in New York, San Francisco, Chicago, Los Angeles, Washington, D.C. and London. For more information, visit